Objectives

Modify challenged Ideaz to create a modular furniture frame system capable of limitless configurations, that could also be manufactured locally and affordably.

Journey

Ideaz developed a proprietary connector and custom extrusions that allows Modify to create bespoke modern furniture pieces designed by customers via their website configurator.

Result

The patent-pending system we created allows Modify’s website visitors to design a piece of furniture that is customized specifically for their space and style preferences. And it is manufactured in Modify’s own Connecticut facility.

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