HALO Bolt

Multi-function portable power station

HALO came to Ideaz for a series of innovative new electronic devices. The result was a range of smart, human-focused solutions that lead to millions in sales.

When HALO approached Ideaz for fresh innovation, their product—a multi-talented smart battery called the Bolt—was already a hit on QVC. With that high bar already set, our creative team generated new UI/UX design, graphics, industrial design, and electrical engineering for the Bolt.

With freshly optimized electronics (battery life and power), new features, and an upgraded user experience, the reimagined model quickly sold out, generating over $15MM in revenue in just a few hours on QVC.